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BBC Local TV Launch Invites


November 2005

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BBC Local TV Launch Invites
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Size: A4 folded twice

Media: biro ink

Location: 6 regions within BBC Midlands

At the end of 2005, six different designs were used as an invitation to the guests of the new BBC Local TV launches throughout the Midlands region. Each area was studied in certain fields as local landmarks, sayings, innovators, events or places of reknown and the actual place names that exist within that area.

All of these facts were then translated into 6 'maps' that featured these elements graphically. For instance there are balti dishes, wedding rings, steering wheels and the rotunda in the Birmingham design.

The invitation was designed to open up like a traditional map, and the details were reminiscent of the legends and components of mapping. The six regions were:
  • BBC Birmingham
  • BBC Black Country
  • BBC Coventry & Warwickshire
  • BBC Shropshire
  • BBC Hereford & Worcester and
  • BBC Staffordshire